The Global Marketer

Who May Enter?

The competition is open to promotion, advertising, interactive, PR and direct marketing agencies, as well as consulting companies and in-house marketing departments at client companies and any other third party involved in the development of a campaign anywhere in the world. The editors of The Global Marketer review hundreds of campaigns each year, then invite those that exemplify marketing best practices to participate. Each campaign is judged on creative, strategy, execution and results.

But we admit that we can't possibly know about every outstanding marketing campaign in the world, so we invite you to contact us with details of yours for consideration into the Diamond Awards if you believe its truly outstanding and worthy of recognition.

At least some portion of the campaigns must have run between the dates of August 2006 through October 31, 2007.

Entry Deadline

November 5, 2007

The Judging Process

The judging process will take place online. Each entry is reviewed anonymously by a panel of senior-level marketing professionals who represent the marketing industry (clients, the media and agencies). Judges with campaigns in the competition are not permitted to evaluate their own entry or any entries in the category their work is submitted in.

Each campaign is evaluated on:

• Strategy
• Creative Concept
• Quality of Execution
• Achievement of Results Against Objectives

The Judging Process

The judging process will take place online. Each entry is reviewed anonymously by a panel of senior-level marketing professionals who represent the marketing industry (clients, the media and agencies). Judges with campaigns in the competition are not permitted to evaluate their own entry or any entries in the category their work is submitted in.

Each campaign is evaluated on:

• Entry deadline: November 5, 2007
• Worldwide Judging: December 2007
• Winner Notification: December 2007
• Winners Announced: December 2007
• Winners Gala & Party: January 2008

Worldwide Recognition

The judging process will take place online. Each entry is reviewed anonymously by a panel of senior-level marketing professionals who represent the marketing industry (clients, the media and agencies). Judges with campaigns in the competition are not permitted to evaluate their own entry or any entries in the category their work is submitted in.